FlavorHealth has found that most consumers will pick an indulgent beverage over a better-for-you option when given the choice, even when they say trends like sugar reduction are among their top health concerns.
Today’s health conscious consumers put great emphasis on natural and low calorie: opening up more and more opportunities for stevia, particularly in beverages. But giving consumers confidence will be key to driving stevia's continued growth, according...
The world is getting fatter and unhealthier - are smaller portions and diet drinks really going to help when they sit next to full-sugar, supersized products? Is it time to tax or is industry doing enough? Catch the highlights from our live debate.
“When consumers are asked an open-ended question, ‘What are you trying to avoid,’ the top three out of four answers are related to a sweetener,” Andy Ohmes, global director of high intensity sweeteners at Cargill, told FoodNavigator-USA.
A 20% sugar cut across all food categories by 2020 – as per voluntary targets set by the UK government – is not technically possible, nor would it be acceptable to consumers, industry lobby the Food and Drink Federation (FDF) has said.
Children’s drink manufacturer Appy Food & Drinks has been told to stop referring to its juice as “100%” natural as they contain calcium lactate and glucose-fructose syrup by the UK’s advertising watchdog.
PepsiCo says it is eyeing up the ‘next generation’ of soda – which it describes as ‘modernized soft drinks with bubbles, unique flavors and lower calorie counts’ – as it rolls out IZZE Fusions and Lemon Lemon in the US.