Coca-Cola Beverages Florida has announced several leadership changes in its Florida territories.
The local Coca-Cola bottler operates a 47-county footprint across the state through a territory operating model. This operating model includes 18 territories who serve more than 21 million consumers from Jacksonville to the Keys.
Rodney Ford (pictured above) has been promoted to Territory Director, South Region. Ford previously held the position of Territory General Manager, Ft. Myers. In his new role, he will provide commercial leadership and support for the company’s south region which includes the Ft. Myers, Keys, Miami-Dade, Palm Beach, Sarasota, and St. Petersburg territories.
Ford has more than 30 years of experience in the Coca-Cola system, joining Coke Florida in 2015. He held several roles in the sales organization and was the Ft. Myers Distribution Center Manager before being promoted to become the Territory General Manager in 2018.
Jack Palmorn has been named Territory General Manager, Ft. Myers.
Palmorn has a broad career with the Coca-Cola system that began in front line operations. Over his seventeen-year career he continued to advance within the sales and distribution organization becoming the Territory General Manager for the Daytona territory in 2018. He expanded his role in 2020, adding the Brevard territory to his scope of responsibility.
April King, Territory General Manager, Ft. Pierce will expand her responsibilities to include the Brevard territory.
She joined the Coca-Cola system in 2009, and has held positions of increasing responsibility, becoming the Territory General Manager in 2018.