Technical / White Paper

Jungbunzlauer consumer study on mineral perception

Format: PDF file | Document type: Technical / White Paper | Promoted Content

This content is provided by Jungbunzlauer, and any views and opinions expressed do not necessarily reflect those of

Jungbunzlauer consumer study on mineral perception

Jungbunzlauer performed a consumer study with more than 1400 participants in order to understand consumer knowledge, perception and preferences in minerals. This survey provides insights from USA, the UK and Germany on consumer opinions of minerals in supplements, fortified beverages or food.

The results allow a more targeted marketing of products that include organic minerals from Jungbunzlauer.

Related resources from Jungbunzlauer

Supplier info centre