New chair of the Irish Beverage Council

The Irish Beverage Council (IBC), the Ibec group that represents the non-alcohol beverage industry, has appointed Agnese Filippi, Country Manager of Coca-Cola Ireland, as the new Chair of the IBC.

As IBC Chair, Agnese Filippi will be responsible for representing an industry employing over 3,500 people directly and supporting an additional 3,000 jobs indirectly.

Agnese Filippi has been the Country Manager of Coca-Cola Ireland since 2021 and in this role is responsible for meeting the evolving needs of consumers, positioning the organisation to drive success in the marketplace and ensuring continued delivery of the company’s long-term growth and success in Ireland.

Commenting on her appointment, Agnese Filippi, Country Manager of Coca-Cola Ireland and now Chair of The Irish Beverage Council said: “I am delighted to take on the role as Chair of the IBC at what is a crucial time for all of us operating in the industry. As the sector continues to navigate changing consumer demands and rising costs as well as economic uncertainty, the IBC is a vital partnership platform that enables industry to work together and grow into the future.

“Over the next two years, our industry is committed to working with policymakers and the broader business ecosystem to continue our growth journey while also taking firm action to achieve a net-zero future. This includes supporting Government in helping to introduce the Deposit Return Scheme which will become operational early next year.”

IBC members come from across the supply chain from agriculture to manufacturing, packing, transport and logistics, retail, hospitality, and tourism. The industry generates an annual economic value of some €1.5bn ($1.6bn).