M&S commits to 100% vegan own-label wine range
Around 70% of its wine range is already vegan; and the retailer will work to convert the remaining 30% over the next three years.
Animal products are sometimes used in the production of wine – for example egg whites or casein (a protein in milk) can be used to remove sediment.
Veganism is set to be the diet with the most new recruits in 2019, according to research published by comparison platform finder.com, which predicts an increase of 327% to a total of 2.9 million people by the end of the year. This would equate to an additional spending of $4.6bn on vegan diets.
There is also an increase in those following a vegetarian or pescatarian diets.
Did you know M&S Prosecco is vegan? We’ve got some great news to pop the bubbly on #WorldVeganDay! M&S is committing to a 100% vegan own-label wine range by 2022 – a UK retailer first. #ThisIsNotJust wine… this is an ENTIRE range of vegan-friendly wines by M&S Food coming soon. pic.twitter.com/HUcoIchcfP
— M&S (@marksandspencer) 1 November 2019
