What part does FMCG play in turning the tide on plastic pollution? What more can governments do to make an impact? And whose responsibility is it to educate consumers about their role in tackling the global plastic crisis?
The European Brands Association (AIM) is working to prove the viability of digital watermarking technologies. With the support of brands including PepsiCo, Nestlé and Unilever, the trade association hopes to boost the accuracy of packaging sorting.
Much of plastic recycling labelling is ‘confusing and inconsistent’, according to a global assessment of recycling and sustainability labelling. The UN Environment Programme and Consumers International have set out five global recommendations for change.
Lipton’s decision to switch to 100% recycled plastic in the Netherlands as it prepares to make all its bottles from recycled plastic by 2023 in Europe as a whole illustrates the industry’s commitment to plastic recycling. But a new report warns that the...