Whiskey

Stock picture: getty/matucha

Pernod Ricard to acquire Castle Brands

By Rachel Arthur

Pernod Ricard will acquire Castle Brands, a developer and marketer of premium and super-premium brands including Jefferson’s bourbon whiskey.

Can Pantone's colour of the year 2019 - 'Living Coral' - challenge the popularity of pink? Pic:getty/sanny11

Trend-spotting in spirits

By Rachel Arthur

What's the worldwide potential of whisky? Could the colour 'Living Coral' be 2019's challenger to pink? Diageo eyes up some of the top spirits trends.

Looking west to the US: The Cliffs of Moher in County Clare. Pic:getty/upthebanner

Whiskey and cream liqueur drive Irish beverage exports

By Rachel Arthur

Irish whiskey continues to drive Ireland’s beverage exports, with global interest in the category and double-digit demand in many markets. But cream liqueur and gin are also showing the potential to grow.

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