Private Label

“The supermarket is quickly becoming the place to buy wine,” Private Label Manufacturers Association's president said. ©GettyImages/nd3000

Consumers turning to private label wine more often, thanks to supermarkets

By Mary Ellen Shoup

Private label wine is building momentum in the US, thanks to national supermarket chains such as Aldi, Trader Joe’s, Costco, and Whole Foods taking on the identity as trusted wine vendors, says Brian Sharoff, president of Private Label Manufacturers Association...

Premium beverages with added-value priced affordably are on the rise, according to Mintel. ©GettyImages/Antonio_Diaz

Value consumers see premium appeal in private label products: Mintel

By Mary Ellen Shoup

While 43% of American consumers would describe their financial situation as “healthy”, price still remains the most important factor in food and beverage purchases for many shoppers, according to Mintel’s 2018 North American Consumer Trends report.

Heading down the private label route? Be careful, warns Rabobank

The private label dilemma: To be or not to be?

By Kacey Culliney

Suppliers that want to jump aboard the private label surge will face a fine balancing act of co-producing for the sector and branded goods, according to Rabobank.

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