Suja Life's recent acquisition of cold-pressed juices shots brand Vive Organic brings together the No. 1 and No. 2 brands in the category to accelerate and scale the still-niche wellness shots segment.
Immune health continues to be a primary concern for consumers of functional beverages, according to a new report from Irish ingredient supplier Kerry. The study also found that consumers are increasingly blurring the distinction between the benefits...
Indian start-up Avid Nutrilabs is forecasting sales of its functional coffee, which contains Kerry’s Wellmune ingredient, to grow by 10 times as it gears up to distribute products overseas.
Kirin is adding the immune-boosting ingredient Lactococcus lactis strain Plasma (Lc-Plasma) into its flagship milk tea and green tea products, with the firm banking on the health angle that has driven the success of its iMuse functional brand to halt...
It sounds pretty logical – the pandemic has prompted increased interest in immunity across F&B. But is it really top dog in the world of functional beverages – or are there other claims consumers are more interested in?
As consumers search for holistic and natural ways to improve their immunity, Euromonitor has published a new white paper examining how brands can appeal in a competitive and confusing market.
The micronutrients and other bioactives contained in a glass of orange juice is sufficient enough to shore up the immune response and tackle oxidative stress and inflammation, a review concludes.
Suja Juice, which helped mainstream the cold-pressed juice category, has been acquired by private equity firm Paine Schwartz Partners for an undisclosed sum, following a year of "unprecedented revenue and profit."
New Zealand-based functional beverage brand ‘73 citrus has launched its first product, a sparkling orange juice with liposomal vitamin C to boost immunity.
The global functional beverage market was worth $102bn in 2020, and growth is predicted at a CAGR of 3.2%, but how can brands make their products stand out in an increasingly crowded market?
New Zealand researchers are planning to conduct clinical trials on a kawakawa beverage with immune and metabolic health benefits, before refining the formulation and sell it in the export markets.
As consumers continue to navigate the pandemic’s threat to their physical and emotional health in the New Year, they increasingly will seek nutrition that is personalized, technologically enhanced, mood moderating and immunity boosting, according to Innova...
Kirin Holdings and Kirin Beverage are set to relaunch its existing iMUSE brand as a functional food brand in Japan after six of its products received Food with Function Claims (FFC).
Singapore-based brand Nutrixin has relaunched its flagship immunity product, apple peel essence and rolled out two more functional beverages with cognitive and digestive functions.
Thailand-based food biotech company JuiceInnov8 and national beverage giant TCP Group – the firm behind the original Red Bull - is set to roll out three reduced sugar and functional fruit juices this month.
A Google Trends analysis report reveals the "profound effects" of COVID-19 on interest in immune-boosting nutrients and herbs globally and which specific ingredients consumers favour across different global regions.
Organic wellness shot brand Vive Organic has raised $13m in a Series B round led by Monogram Capital, with participation from Cambridge SPG and Powerplant Ventures.
Emerging Minneapolis-based brand Jajja Wellness is exposing consumers to under-the-radar, yet nutritionally-powerful ingredients, from baobab to spirulina, with its expanding line of ready-to-drink tonics available online and in local retailers.
Bolthouse Farms – a fresh food business specializing in packaged carrots and juices, smoothies and dressings – has discontinued its premium organic cold pressed juice brand 1915 amid declining sales, but says it is enjoying a strong uptick in sales of...
US-based Kemin Industries has received a positive safety assessment from the European Food Safety Authority (EFSA) for its algae-sourced beta glucan ingredient, BetaVia. This unlocks the opportunity for ‘innovative product developers to be the first to...
