Israeli start-up MAMAY Technologies has developed an AI-powered algorithm capable of determining the ‘objective’ sweetness of a food or beverage product.
Love them or loath them, social media platforms such as TikTok and Instagram offer fertile ground where brands can spot quickly emerging food and beverage trends that can guide product development.
Tetra Pak has partnered with Mirakl to launch a food and beverage Virtual Marketplace, claiming it makes it easier to purchase products and will ‘change how buyers and sellers operate’.