Kosher wine is a beverage trend that continues to grow in popularity, especially among mainstream consumers, because of its perceived higher-quality image due the exacting process the wine must go through to receive the kosher seal.
Drinkable soup ZÜPA NOMA has been flying off shelves in the west coast, according to owner Sonoma Brands, which has just recruited ex-PepsiCo exec Jennifer Berliner as director of marketing for the new brand.
It’s that time of year where the food industry eagerly looks to market analysts’ predictions for 2016’s upcoming trends. But consumer rights group FoodWatch is asking Dutch consumers to take a look back at 2015 and vote for the most misleading product....
Wine Intelligence reports that 21% of regular wine drinkers in Japan enjoy trying new and different styles of wine on a regular basis compared to 15% two years ago, while the nation's wine fan's also enjoy the drink more often.
The US market for beauty foods has grown significantly over the past five years, but the higher price demanded by products in this category could be putting the brakes on future growth, says market researcher Datamonitor.
Consumer demand - the holy grail of any industry - is a fragile and
easily manipulated treasure. But influencing consumers for
anything other than their own benefit will, more often than not,
carry unintended consequences.