A new partnership with spirits and wine company Brown-Forman will bring classic liquors like Jack Daniels, Herradura and Chambord to the Drinkworks pod system in 2020, furthering at-home cocktail personalization.
The first day of summer in the Northern Hemisphere is June 21, and the alcoholic beverage industry in the US is ready with a bevy of seasonal launches, promotional campaigns and refreshed packaging.
A collaboration between AB InBev and Keurig Dr Pepper is bringing its Drinkworks pilot program to new markets this spring. The Drinkworks Home Bar by Keurig is now available statewide in Missouri and Florida.
Coca-Cola dips into alcohol alternatives with the launch of Bar None, a collection of ready-to-drink mocktails. It's a new look for Coke with a “shift in the growth mindset of the company” that is “adopting more growth behaviors, being curious, taking...
Pink drinks traditionally see a Valentine's Day surge: but the category is more than a one-day wonder. Pink gin is driving growth in the gin category; rosé wine is becoming a year-round favourite; and colourful cocktails are trending on Instagram....
Powell & Mahoney Craft Cocktail Mixers have switched from plastic top packaging to corrugated paper boxes for its multipacks in an effort to be mindful of the environment and generate more shelf impact.
Consumers are trending away from high ABV drinks and embracing non-alcoholic mocktails, as well as those with a low ABV. Beer cocktails, sour flavors and citrus are also trends to watch.
Ripples has developed a system that can print custom images and messages onto beers, cocktails and coffees; at bars, shops, restaurants and hotels around the world.
A Mintel report found that 55% of all American consumers prefer drinking at home to going out; and 61% of millennials say the reason they stay home is because it’s cheaper. In response, bars need to think about offering consumers a unique experience....
Pernod Ricard has turned its attention to the rise of ‘hometainment’ - consumers turning to their homes for new social experiences alongside the concept of the smart home - and is seeking to transform the way people enjoy premium spirits and mixology...
The rising tide of mixology has left the craft cocktail bar and entered the consumer’s home with the trend of mail order cocktail kits like Saloon Box.
Craft beer is a versatile drink, with flavors spanning from light and fruity to dark and ashy. Kentucky native Russ Meredith has taken versatility a step further, concocting a way craft beer can be used in cocktails, as a meat glaze and even on top of...
As craft cocktails grow in popularity, so too are bars’ and consumers’ shopping lists to include a laundry list of necessary specialty ingredients. To help simplify professional and home mixologists’ experience and minimize shopping costs, high-end mixers...
Bacardi USA has partnered with the Coca-Cola Company and university researchers to created a robotic bartending system called Makr Shakr, and says it can help ‘bring spirits into the digital age’.