Convenience store and gas station shopping habits for US consumers are analysed in GasBuddy’s 2019 C-Store Beverage Study, showing more impulse buys and higher demand for bottled water.
SodaStream, maker of at-home sparkling water machines, has become an advocate for cutting down plastic bottle waste within the beverage industry, a message the brand’s VP of global marketing Itai Bichler believes resonates with many consumers.
Sparkling waters are the fastest growing segment of the booming bottled water industry: and Perrier is seeing ‘tremendous growth’ - particularly in the unsweetened flavors segment - as consumers look for alternatives to carbonated soft drinks.
Independent sparkling water brand LaCroix has teamed up with Hudson News Distributors’ direct store delivery footprint which covers 2,400 independent stores in the Northeast portion of the US.
The Asia Pacific market currently accounts for 15.25% global sparkling water market, and Technavio projects it will grow at a CAGR of 3.67% through 2020, the fastest rate compared to any other geographical region.
The future of functional beverages will focus on products that use ingredients that provide function naturally, rather than on products that are fortified with nutrients, Ilana Orlofsky, marketing coordinator for Imbibe, told BeverageDaily.
It’s very early days, but initial signs suggests that Sparkling ICE could be a hit in the UK and Ireland, says Kevin Klock, president and CEO at brand owner Talking Rain.
When pushing a new product into the already-crowded beverage market, there’s a lot of work that needs to be done. SodaStream’s US President John Sheppard said the company’s biggest challenge is to be seen as more than just a kitschy gift item.
FOCUS ON…SPARKLING WATERS IN THE US: RAKHEE BURGESS, INSIGHT ANALYST, CANADEAN
As sparkling water sales soar in the States, Canadean analyst Rakhee Burgess tells us flavor variation is vital and the reasons why Crystal Geyser is the leader of the pack.
SodaStream has signed a exclusive deal with Sunny Delight that allows the controversial Israeli firm to add its juice-based drinks to its home carbonation platform.
'Marketing can and should be science-driven and scientists are great marketers': VIRUN CEO
BeverageDaily.com Personality of the Year 2013, VIRUN CEO Philip Bromley, reveals his lust for life and how soft drinks can combine ‘want with need’ to kick start the category, in the first part of an exclusive interview.
JAPANESE SCIENTISTS TOOK FOUR YEARS TO DEVELOP BEVERAGE
Coca-Cola Japan will launch the world’s first hot carbonated drink next month and says the Canada Dry line extension ‘redefines stereotypical thinking’ that sparkling beverages are only served cold.
Big interview: Kevin Klock, CEO Talking Rain (Sparkling ICE)
Want to know what success looks like? Check out Sparkling ICE. In early 2010 it was generating $10m a year. This year, it’s on course to generate $350-400m and CEO Kevin Klock tells FoodNavigator-USA it could be a $1bn brand by 2018.
Beverage giant Coca-Cola has started the year on a high, posting
its strongest first quarter results in half a decade due to growth
in key international markets.
Sidel is to preview five new machines for PET container production
at the upcoming international packaging fair, Hispack, to be held
in Barcelona from 31 March to 4 April.
