Britain now boasts more than 800 breweries; a higher total than at any time since the Second World War, according to the Campaign for Real Ale (CAMRA).
Britain's ale brewers are looking to reconnect with consumers by
providing tasting notes alongside pints of their beer, a tactic
they say has already worked wonders for wine.
UK supermarkets are failing to promote responsible drinking by
selling too much cheap alcohol, the brewer Scottish & Newcastle
has told a Competition Commission investigation.
Britain's middleweight brewing sector has continued to motor along
nicely over the last few months, to the dismay of real ale
campaigners who see Britain's small-time brewers melting into the
history books.
Bottled water sales are booming in Britain thanks to a new
generation of consumers who see the sector as more than glorified
tap water and better for their health and well-being than fizzy
drinks, reports Chris Mercer.