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‘When you overdo it it’s an arms race!’ IRI Consulting warns of US food and beverage promo fever

The US soda category has been particularly susceptible to promotional pricing (Photo: Alan/Flickr)

IRI Consulting warns that US food and beverage manufacturers risk a significant impact on their profitability when they get sucked into unduly aggressive promotional cycles.

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News in brief

RGHL confirms 'approach' to buy SIG Combibloc: $5bn price tag rumored

Reynolds Group says it will perform a strategic review of the world’s second-largest carton producer SIG Combibloc after an approach by an unnamed suitor looking to buy the business.

Comax Flavors agrees US local flavors trend 'challenges' big brands

Comax Flavors agrees that the trend in the US towards greater flavour differentiation and localization is challenging for big beverage brands as it launches a range targeting Hispanic, Asian and younger consumers.

China and Co. driving New Zealand food and beverage exports

Consumer demand from East and Southeast Asia for high value foods and beverages is driving export growth and diversification for New Zealand’s food and beverage industry, a new government report has revealed.

Unilever Q2 falls short on back of emerging market slowdown

Global food and consumer products giant Unilever missed second-quarter expectations as a slowdown in emerging markets and declining prices in developed ones hit sales.

Amcor joins Coke, Ball, and Sonoco in packaging recycling group

The packaging giant has signed onto The Recycling Partnership, a group of food, beverage, and package firms dedicated to increase US recycling rates.

Global Industry News

Guest article

EU Food Information to Consumers (FIC) law changes: Impact on food supplement players from NutraIngredients.com

Food supplements are classified by EU law as foodstuffs and so the recently implemented Food Information to Consumers (FIC) regulation has the potential to impact food supplements. Is there much to worry about? Legal experts say yes in this guest article…

'Sin taxes' on unhealthy foods will work, says EU report from FoodNavigator.com

Taxes imposed on sugary, salty or fatty foods do lead to reductions in consumption, says the European Commission in a new report. But higher taxes could also encourage consumers to simply go for cheaper products, it warns.

Rigid v Flexibles: How big a bite can flexibles take? from FoodProductionDaily.com

Rigid packaging will remain a necessity for some food and pharmaceutical applications, according to Transparency Market Research (TMR) – but Flexible Packaging Europe (FPE) believes the door is wide open for flexibles to take a big bite out of rigid packs. 

Trends

Spotlight

'People don't break windows': Second Glass boss on US Wine Riots
BEVERAGEDAILY BASEMENT TAPES: TYLER BALLIET, SECOND GLASS

'People don't throw chairs and break windows': Second Glass boss on starting US Wine Riots

Dubbed the 'Prince of Boston's Wine Revolution' by Stuff magazine, Second Glass founder Tyler Balliet tells us...

‘I ditched the Coca-Cola Life-style’: A millennial confession
EDITOR'S COMMENT: JULY 2014

‘I ditched the Coca-Cola Life-style’: A millennial confession

Coca-Cola Enterprises (CCE) boss John Brock insists people in the UK think Coca-Cola Life tastes just like...

Think Drinks plans top-tier science for functional nootropic beverage

Think Drinks plans top-tier science for ‘first functional nootropic beverage’

US neurotech startup Think Drinks says it plans to conduct high-calibre peer-reviewed study to prove the benefits...

‘They all want the next Glaceau deal!’ Dr Pepper bemoans entrepreneurs
ANALYSTS WARN DR PEPPER NEEDS 'CATALYSTS' TO DRIVE TOP-LINE GROWTH

‘They all want the next Glaceau deal!’ Dr Pepper’s Larry Young loves young entrepreneurs but finds them expensive

Dr Pepper Snapple CEO Larry Young says he loves the young entrepreneurs who run his allied brands...

Energy aisle lacks packaging guile: Why Coke's NOS can't catch Monster

The energy drinks aisle lacks packaging guile: Why Coke's NOS can't catch Monster

PepsiCo and Coca-Cola energy drinks brands AMP, NOS and Full Throttle continue to lose ground on Red...

‘Coke's Mini Can Can!’ Muhtar Kent salutes small package 'romance'

‘Coke's Mini Can Can!’ Muhtar Kent salutes small package 'romance'

The Coca-Cola Company CEO Muhtar Kent says the ‘romance of the smaller package’ is critical to building...

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