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Fizzing-Up Carbonates

Carbonated soft drinks from the likes of Coke, Pepsi and Dr Pepper are under fire for perceived high sugar levels and use of artificial ingredients. But healthier brands are appearing, and the market leaders are revamping their portfolios. Follow their fightback here as they adopt natural sweeteners like stevia and strive to build value in the category.

PepsiCo CEO: It's way too early to talk about how aspartame-free Diet Pepsi is performing

While the new aspartame-free version of Diet Pepsi has been on sale since August, it’s “way too early” to provide an update on how it’s doing, PepsiCo CEO Indra Nooyi...

More than 60% of Americans now avoid soda: Gallup

Nearly two-thirds of Americans avoid drinking either diet or regular soda, according to Gallup's annual Consumption Habits poll.

Talking Rain (Sparkling ICE) CEO: We might acquire brands, or build our own new brands

The Sparkling ICE brand notched up sales of more than $500m in 2014, is on course to top $600m in 2015, and has a fighting chance of reaching its well-publicized...

Special edition: Fizzing up carbonates

Cola goes craft: Gusto confronts preconceptions with organic, Fairtrade and low calorie craft brand

Gusto Cola says it can overcome mainstream preconceptions about cola with its craft brand, offering something that ‘pushes the right buttons’ with consumers.

Coca-Cola Enterprises pledges to cut calories by 10% by 2020

Coca-Cola Enterprises is positioning itself as ‘part of the solution to obesity,’ as it pledges to reduce calories by 10% per litre across its beverage portfolio in the next five...

Premium price for Keurig Kold a ‘big obstacle’, say market reseachers

While shares in Keurig Green Mountain fell sharply after bosses unveiled the $299-$369 price tag for the new Keurig Kold machine (99c-$1.29 per pod), CEO Brian Kelley said purchase intent scores were...

VitaminFIZZ seeks to emulate meteoric success of Sparkling ICE in enhanced waters market

VitaminFIZZ – a new zero-calorie enhanced sparkling water backed by former Red Bull executives and other beverage industry veterans – is now available in 1,400+ stores in the US nine...

Innocent launches sparkling juice and coconut water: 'It’s like a posh holiday in a can, only without the pesky sand'

Innocent Drinks is stretching beyond its smoothie comfort zone with a sparkling juice variant and blended coconut water to inject life into the health and wellness aisle, it says.

PepsiCo hits back at ‘out-of-date’ cancer risk study

PepsiCo has hit back at a cancer risk study, which linked caramel coloring byproduct 4-MEI to ‘avoidable and unnecessary’ cancer risk.

‘Snack and beverage co-purchases beat peanut butter and jelly!’ Frito-Lay CEO Tom Greco champions PepsiCo's 'Better Together' policy

Frito-Lay CEO Tom Greco insists snacks and beverages occupy common ‘demand spaces’, and PepsiCo’s ‘Better Together’ approach gives it the scale to outpace its rivals at retail level.

Coca-Cola Enterprises boss: ‘Detractors don’t understand how safe aspartame is’

Coca-Coca Enterprises boss John Brock says detractors ‘don’t understand’ how safe aspartame is, and insists that diet soda sales remain strong – growth for Coke Zero offset a 5.5% full...

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Mid-calorie soda gamble: Pepsi True hits test markets in Denver, Minneapolis and Washington, D.C

PepsiCo is rolling out its mid-calorie cola Pepsi True at selected retailers in Denver, Minneapolis and Washington, D.C. following a soft launch on Amazon to assess demand.

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Will Pepsi True & Coca-Cola Life revitalize the cola market, or are today’s more demanding and sophisticated consumers looking for more than refreshment and ‘no-artificial’ claims from their beverage calories...

PepsiCo's new Mountain Dew Kickstart flavors target ‘cross-cultural millennial males’

PepsiCo brand Mountain Dew Kickstart tells us its two new flavor lines with higher juice content, coconut water and slightly less caffeine are targeted at a core ‘cross cultural millennial...

BEVERAGE BITES: 19/01/15-23/01/15

Refresco Gerber under hammer for $1.7bn, Coke splashes cash on London Eye

Here’s what made the headlines during the working week commencing Monday January 19 2015, in our new section Beverage Bites, which brings you the best bite-sized beverage news.


Mars functional beverage capsule patent application hints at new single-serve trend?

Mars recently applied to patent a special single-serve beverage capsule it said would give more consistent dosing and less wastage of functional ingredients – from flavonoids and vitamins to minerals, antioxidants.

Coke plans to slash 500 jobs at Atlanta HQ to help hit $3bn savings target

Coke plans to cut at least 1,600 jobs globally including 500 roles at its Atlanta HQ – as the company ploughs on with a $3bn cost-cutting drive announced after an October profit warning.

Keurig Green Mountain teams up with Dr Pepper on Keurig Cold

Keurig Green Mountain and Dr Pepper Snapple Group (DPS) have struck a deal to develop products for the hotly-anticipated Keurig Cold at-home beverage system, following Keurig’s 2014 deal to work...

News in brief

Zenith International has 'Thirst for Change' with 2015 Global Soft Drinks Congress

Zenith International's 2015 Global Soft Drinks Congress has the theme 'Thirst for Change', and its program includes leading players such as Coca-Cola, Pepsico, Talking Rain and the American Beverage Association.

Hear from Honest Tea, KonaRed, KeVita, Bolthouse Farms, Core Power, 7-Eleven...

What's hot, what's not, what's next? Introducing the FoodNavigator-USA & BeverageDaily Beverage Innovation Summit

Diet soda is in a funk, while 'real sugar' is back in vogue. Energy is hot, but caffeine is still controversial. Maple water is bang-on-trend, but will it really become...


Caught in the headline headlights! Top 10 stories of 2014

As voted for by you the readers - effectively - and checked by us on Google Analytics, here are our Top 10 most read news stories of 2014 – from...

Canadean top trends for 2015

Brands in danger of fading into the background on supermarket shelves

Canadean research organisation has released its top trends for 2015 claiming due to the large number of products available on the supermarket shelves many brands are in danger of fading...

Analysts suggest Coke could prosper from plant-based beverage tie-up with WhiteWave Foods

Wells Fargo Securities analysts say plant-based beverages are a ‘unique growth opportunity’ and believe a partnership with WhiteWave Foods would bring Coke several important strategic benefits.

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