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Big Brands > PepsiCo

Diet Pepsi brings back aspartame with launch of Diet Pepsi Classic Sweetener Blend

Last year PepsiCo ditched aspartame from Diet Pepsi in the US, having seen it fall out of favor with some consumers. Now it has announced it will launch an aspartame-sweetened...

Veto motion tabled

MEPs brew final caffeine claims battle as approval beckons

A European Parliament motion to veto the Commission’s approval of four caffeine health claims could prove the final stumbling block on their long road to EU law books.

Analyst: ‘It may be too early to say Pepsi True is a flop, but it’s definitely not a success’

The 2014 launch of Pepsi True was a low-key affair, so the complete radio silence from the brand ever since could just reflect a desire to keep things that way....

new product launches april 2016

What’s hitting the shelves? Pepsi premium cola, organic Capri Sun and new Pimm’s cider

From protein waters to bourbon brands, we take a look at some of the new products bounding into beverage aisles across the globe this month. 

PepsiCo reduces reliance on colas, focusing on ‘guilt-free’ beverages instead

PepsiCo believes a decreased reliance on colas and its increased portfolio of “guilt-free” products will put it ahead of competitors in 2016. 

News in brief

Mountain Dew launches Mtn Dew Black Label

No puppy monkey baby this time. Mountain Dew's recent Black Label launch will appeal to a classier and more refined crowd, says the brand.

PepsiCo US management shake-up as Frito-Lay boss Greco leaves

PepsiCo has announced a senior management shake-up following the departure of Frito-Lay North America chief Tom Greco.

Taking on the big brands: Canadian organic sports drink prepares for US launch

Vancouver-based NorthStar Organic is preparing to enter the US sports drink market this year, according to the company’s president, Shahab Samimi.

PepsiCo rolls out ‘PepsiMoji’ campaign, as packaging gets more creative and personal

PepsiCo is expanding its ‘PepsiMoji’ campaign across more than 100 markets this year, championing the use of a ‘universal language system’ to engage with consumers worldwide. 

Soda companies rapped for allegedly targeting low and middle income countries

The soda industry has vigorously defended itself against claims it is “borrowing a page from the tobacco industry playbook” by trying to spread its products in low- and middle-income countries.

PepsiCo on Gatorade: Innovation, brand legitimacy, and keeping ahead of the competition

Gatorade’s efforts in innovation, and its popularity with athletes, will continue to set the brand apart from emerging competitors who try and attack the brand on price, says PepsiCo CEO...

Heineken, SAB Miller, The Coca-Cola Company, Nestlè & PepsiCo.

CGF completes five-year project to install low carbon refrigeration systems

Members of The Consumer Goods Forum (CGF) have completed a five-year project to install low carbon refrigeration systems in over 4,000 supermarkets, four million ice cream and drinks chiller units...

'Organic is now mainstream': Daymon exec talks Gatorade’s organic launch

PepsiCo recently announced the launch of organic Gatorade for 2016, something an executive with Daymon Worldwide said is a forward-thinking move that is quickly becoming the norm.

Huhtamaki kicks off New Year with FIOMO acquisition and egg packaging expansion

Huhtamäki Oyj's subsidiary is to acquire FIOMO, which manufactures flexible packaging foils and labels in the Czech Republic, expected to be completed in Q1, 2016.

Top F&B picks - WorldStar Awards 2016

PepsiCo Drinkfinity pods; Tetra Evero Aseptic & Coca Cola Contour PET glass gain world class recognition

From an E-Z SnackPak by Ampac, Drinkfinity pods by PepsiCo US, Coca Cola’s Contour PET glass and Cadbury Glow by Mondelēz International – We round up the best F&B entries...

PepsiCo on healthy vending and 2016 launch of organic Gatorade

PepsiCo is looking to drive a healthier portfolio via new health-friendly vending machines and a 2016 launch of organic Gatorade.

Nostalgic flavors: Coca-Cola and Pepsi create buzz with throwback drinks

Hi-C Ecto-Cooler, Surge, and Crystal Pepsi: It may seem like a list straight out of 1995, but these flavors are helping create a beverage buzz in 2015.

Gulfood Manufacturing 2015, Dubai

PepsiCo: ‘Is sustainability mainstream or faddish?’

PepsiCo will highlight its sustainability progress across its most significant areas: water, packaging, waste, energy and agriculture at Gulfood Manufacturing 2015, in Dubai, this week (October 27).

DISPATCHES FROM 2015 AACC INTERNATIONAL

PepsiCo science chief: Food industry must innovate in grains to feed growing population

The baking and snacks industry must explore innovations in grains to meet the challenges of a growing population, according to PepsiCo's global R&D head.

Gulfood Manufacturing 2015, Dubai

PepsiCo, Mars, Mondelēz and Fonterra throw spotlight on Middle East

PepsiCo, Mars, Mondelēz and Fonterra will focus their efforts on the Middle East at Gulfood Manufacturing in Dubai next week (October 27-29) with two conferences entitled Next Generation Manufacturing and...

Official: Pepsi will launch a smartphone in China

Pepsi China will enter the mobile phone business, ending 24 hours of frenzied and incredulous speculation by technology web sites, some of which suspected the move was an elaborate hoax.

PepsiCo CEO: It's way too early to talk about how aspartame-free Diet Pepsi is performing

While the new aspartame-free version of Diet Pepsi has been on sale since August, it’s “way too early” to provide an update on how it’s doing, PepsiCo CEO Indra Nooyi...

Best global beverage brands: Who joins Coca-Cola, Pepsi and Budweiser?

Coca-Cola has taken the #3 spot in Interbrand’s annual Best Global Brands Report, which identifies the most valuable brands across the world. Pepsi, Budweiser, and Nescafé also feature in the...

Fizzy drink sugar levels vary dramatically between countries, says survey

Research highlighting the variation in soft drink sugar content around the world – a difference of as much as 29g sugar (7 teaspoons) per 330ml for the same brand in...

Coconut water will keep growing, says Canadean: 'People cannot get enough'

Last year 587m litres of coconut water were sold globally, and consumption is predicted to rise by a further 15% in 2015, according to Canadean.

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