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Natural and Organic

Natural and Organic

In recent years, consumers have displayed a thirst for natural and organic drinks across a variety of markets. For beverage manufacturers, this demand can provide formulation challenges that suppliers are working hard to solve. But in a weak economic environment, are natural and organic products as popular as they once were?

Consumers see smoothies as the best vehicle for health and functional benefit customization, says Imbibe

A recent roundup of seven smoothie trends identified by beverage innovation center, Imbibe, shows that consumers are prioritizing health and wellness but with their own personalized spin. 

Mind, body and spirit: The holistic tea trend

Food Matters Live in London played host to a range of food and beverage makers all eager to show off the flavours and unique ingredients, which they think will continue...

Applied Food Sciences fills gap in natural and functional beverage space with new soluble organic extracts

For beverage companies looking to stay purely organic, Applied Food Sciences (AFS) is introducing two organic, water-soluble extracts: PurGinger and Pur-C. 

‘My grandmother always told me: ‘Don’t peel your apple, the best part is in the skin’

Smoothies turn to seeds to boost natural positioning

In an effort for products to appear as close to natural as possible, beverage producers are turning more and more to ingredients complete with skin, seeds and fruit flesh. 

‘A cola that’s one of your 5-a-day? Absolutely!’ Juicy Fuel Cola

Juicy Fuel Cola – a sparkling cola made from fruit juice without added sugar or sweeteners – believes the drink can appeal to anyone who has become disillusioned with the...

Forbidden Root pushes the ‘anti-establishment’ boundaries of craft beer with botanical brews

Located in Chicago’s West Town neighborhood in a former 103-year-old movie theatre is Forbidden Root, a brewery focused on providing a full sensory experience not only with its signature roster...

SIAL, Paris 2016

WILD on trend with vegan protein power drinks and Clarisoy dessert toppings

WILD Flavors & Specialty Ingredients (WFSI), part of Archer Daniels Midland Company (ADM), is tapping into the vegan market with its protein power drinks and Clarisoy dessert toppings.

Avure on new directions for HPP, and the real takeaways from those FDA warning letters…

High pressure processing (HPP) is rapidly gaining traction in new food and beverage applications, while the growing toll network has also made it more accessible, says HPP specialist Avure, which...

Expo East

5 approaches show coconut water still has room to grow

The coconut water category in the US may be crowded, but it still has room to grow with sales projected to reach $1.97 billion in 2019 -- up from $778...

‘It’s a whole new world for us,’ ROAR Beverages CEO on new line of organic hydration

ROAR Beverages has launched ROAR Organic Electrolyte Infusions, which the company will be “treating like a whole new brand,” CEO Roly Nesi told BeverageDaily.

Mintel: 52% of UK sports and energy drink consumers would cut back or stop the habit if sugar tax is enacted

The upcoming UK sugar tax in 2018 is expected to have an adverse effect on volume sales of sports and energy drinks with 52% of consumers in the UK saying...

Vox Pop: Consumers had this to say about GMO labeling...

On the heels of President Barack Obama signing into law a federal bill requiring the disclosure of genetically modified organisms (GMOs) on packaged food and beverage products, we at Beverage...

Avure tests deadly toxin in coconut water treated with HPP

Avure Technologies has completed a study with the Institute for Food Safety and Health (IFSH) to test the potential risk of Clostridium botulinum in coconut water, and will share the...

New look and new horizons: NOA Relax & Focus

Inspired by the wilderness of the Swedish archipelago, NOA Relax & Focus has now set its sights on 30 markets worldwide. One lesson learned so far was the need for...

'Green Beans M Java Monster' canned

You’ve got fax: Monster mashed in EU trademark battle

Monster Energy Company has lost a trademark battle with the European Union Intellectual Property Office (EUIPO) for the wording ‘Green Beans’ following a three year argument over a lost fax.

'People in the UK think ‘syrup’ when they hear ‘maple’': America’s DRINKmaple on European expansion

US maple water brand DRINKmaple says UK consumers show the same thirst for sustainable, organic, single-ingredient products as those in the US; but there is work to be done in...

The rise of sophisticated soda: food pairings, craft creations, and alcohol alternatives

Sophisticated sodas offer an attractive alternative to alcoholic beverages: but the category also holds wider appeal, according to a report from Canadean.

Tractor Soda Co. expands its organic fountain soda line across the US

Tractor Soda has announced the nationwide US distribution of its craft soda fountains, through its partner Dot Foods, as the organic fountain soda line has the potential to hit 9,000 retail...

Trendspotting at The Healthy & Natural Show: Millennials shake-up uses of horchata

Elmhurst Naturals, a line of beverage products made by Steuben Foods, has seen a growing interesting from millennials in its line of dairy-based horchata drinks. 

Meet the entrepreneurs: Caliente

‘Our product is quite polarizing – and therefore engages people more’: Chili-infused drink Caliente

The kick of chili may not be for everyone: but chili-infused beverages can offer a real alternative to boring or unhealthy soft drinks, says Swedish start-up Caliente. 

Flavor simplicity, functional ingredients & clean label: Imbibe on beverage trends

Consumer demands are trending towards simplicity and authenticity in flavors, packaging, and ingredients, according to Andy Dratt, executive vice president of Illinois-based Imbibe (a full-service beverage development company). 

Chocolate tea: Taking craft to the next level

The entrepreneurs behind MiCacao, a US start-up which makes an organic ‘tea’ from cacao shells, say their product is ready to tap into a craft movement which is stretching beyond...

Is cactus water worth the hype? Why tea company Steaz chose to use it for new infused drink

Cactus water is gaining traction in the plant-based water market, and US company Steaz has spotted an opportunity to blend cactus water with ready-to-drink tea in its new beverage line.

‘A tangible connection to nature’: Säpp sees big opportunity for birch water in US

New York City-based startup Säpp believes birch water can appeal to a mass audience in the US, offering consumers a lower sugar alternative to coconut water and maple water.  ...

Beverage categories are getting blurrier, Mintel report suggests

A recent Mintel report shows cross-category beverages have become increasingly popular as manufacturers look to cater for consumers’ health and wellness demands, as well as their cravings for new flavor...

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