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Energy Drinks & Beyond

Energy drinks are a multi-billion dollar industry, and no category is more controversial. Although pressure from health professionals, politicians and lobbyists hasn't slowed the trajectory for brands like Red Bull, Monster and Rockstar, brands are adapting to new consumer needs - with healthy, diet and natural energy at the top of the agenda.

Coffee does not cause rapid heartbeat: Study

Regular consumption of caffeine does not cause additional, rapid heartbeats, according to a recent study from the University of California-San Francisco.

Trade group considers action against ‘discriminatory’ energy drink bans

Trade association Energy Drinks Europe (EDE) has joined calls against bans on energy drink sales to under 18s in Lithuania and more recently Latvia, which it says might be contrary...

Latvia to ban energy drink sales to under 18s

Latvia will follow in the footsteps of its Baltic neighbour by banning the sale of energy drinks to under 18s – something the country’s advertising association has called anti-EU.

New Jersey sports drink company learns from its mistakes

After some false starts, Jersey Pump CEO Dany Nohra believes his company is on the right track in the growing sports and energy drink market.

'Organic is now mainstream': Daymon exec talks Gatorade’s organic launch

PepsiCo recently announced the launch of organic Gatorade for 2016, something an executive with Daymon Worldwide said is a forward-thinking move that is quickly becoming the norm.

What are the key beverage trends - and companies - to watch in 2016?

What distinguishes the winners from the losers in the ultra-competitive beverages market?

Habitual tea consumption may help reduce arterial stiffness

A recent study has found that habitual consumption of tea may help reduce arterial stiffness.

‘It’s naïve to think teenagers will listen to the government on energy drinks’: Foodwatch

Only one out of 14 German retailers asked has age-restricted sales policies for energy drinks, showing the government’s soft voluntary approach is not enough, according to the German branch of...

‘A Starbucks quality latte for $0.67’: Liquid concentrate and enhancer market may grow to $1bn by 2020

The liquid concentrate and enhancer market may see a huge expansion in the next five years, according to an industry executive.

Nestlé scientists developing slow-release coffee

Scientists at Nestlé are working on a new formula for slow-release coffee, something that could conceivably spread the effects of caffeine out over a longer period of time.

Taking your beverage company into international markets: 10 tips from experts

The growth of eCommerce, the Internet and easier-than-ever international travel means the world is getting smaller. But does that mean it’s time to take your beverage company into a new...

Taurine-like chemical removes Alzheimer’s plaques in mice

Korean scientists have discovered a small molecule that destroys the protein plaques that build up in the brain of those in the early stages of Alzheimer’s disease.  

EFSA backs safety of new stevia form

Rebaudioside M is safe and can be added to the list of EU-approved steviol glycosides (E960), the European Food Safety Authority (EFSA) has concluded. The agency said this was the...

Keurig-JAB deal may improve machines, K-Cup sustainability: Euromonitor analyst

Keurig Green Mountain, Inc., which was acquired by JAB Holding Company this week, may be able to improve its machines and sustainability of its K-Cups thanks to the deal, according...

The curious case of energy drinks & hypokalemia

The medical case study of a man rushed to intensive care with severe potassium deficiency has brought the issue of energy drinks and hypokalemia back into the spotlight.

Entrepreneur to bring hot canned beverage to the US

After years of popularity in Japan, an entrepreneur is bringing hot canned coffee to the US.

Crazy about craft, or excited about energy drinks? Take a look at our 2016 special editions

BeverageDaily runs a series of special edition newsletters each year – putting the spotlight on an innovative industry sector – and we’re looking ahead to our 2016 subjects. 

TPP trade agreement ‘good news' for US confectioners: SUA president

The recent finalization of the Trans Pacific Partnership is good news for confectioners and sugar-using manufacturers across the US, according to Rick Pasco, president of Sweetener Users Association (SUA).

Herbalife launches sports drink with Cristiano Ronaldo

Nutrition company Herbalife has developed a sports drink for soccer star Cristiano Ronaldo, with the beverage described as a ‘contemporary take on a traditional sports drink.’

Coffee not associated with onset of atrial fibrillation: study

Coffee does not cause atrial fibrillation, a kind of irregular heartbeat, according to research from a Swedish university.

Dairy Farmers of America launches milk-based, caffeine-free energy drink

Dairy Farmers of America (DFA) has launched a milk-based energy drink that doesn't rely on caffeine or other stimulants.

Energy drinks up swimmer performance: Research

Moderate caffeine consumption may help athletes improve performance, finds research with swimmers.

This week Down Under

Powerade still winning in race for sports drink supremacy

Powerade still winning in race for sports drink supremacy

Rumbling into the US: ‘Supershake’ maker Rumble looks to start small, grow big

Rumble, a company that produces an all-natural “supershake” drink, is launching its brand in the US after ramping up business across Canada.

'We switched from glass to aluminum cans, and the brand just exploded'

Hiball Energy brand worth $15-20m in retail sales, says CEO: ‘The market is finally catching up with us’

Back in 2011/12, nerves were getting very frayed at Hiball Energy, which was doing a steady trade in upmarket energy drinks in elegant glass bottles, but “losing more and more...

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