Carlsberg

Red faces all round: Carlsberg Sweden inadvertently launched a new Pepsi MAX product line (Scott Swigart/Flickr)

CARLSBERG ISSUES CONSUMER APOLOGY FOR 'INCONVENIENCE AND DISCOMFORT'

Alcoholic Pepsi anyone? Carlsberg Sweden’s Lidl problem…

By Ben BOUCKLEY

Carlsberg Sweden has launched an investigation after accidentally sending Pepsi MAX cans filled with a citrus-based alcopop to retail customer Lidl.

Follow us

Featured Events

View more

Products

View more

Webinars