DYNAMISM IN DRINKS: WHO WINS YOUR 2014 VOTE?
Gregory Bentley, The Coca-Cola Company
Gregory Bentley, packaging innovator for The Coca-Cola Company in the EU has been instrumental in the company’s Share-a-Coke campaign. His contribution and expertise in the printing sector were the cornerstones of what was became the most visible campaign of 2014 in the beverage industry, as well as the largest-scale and most complex use of digitally printed labels to date. “His devotion to the brand and the project have been exemplary from beginning to end,” according to a colleague, who nominated Bentley.
