"Teodora Lyubomirova is an NCTJ-accredited journalist and the editor of DairyReporter. With a background in business journalism and a sharp editorial eye, she delivers insightful, high-impact reporting on topics ranging from dairy innovation and sustainability to market trends and regulatory developments. Teodora is also an experienced webinar host, curating and moderating expert-led discussions that explore the evolving landscape of dairy and agri-food. In addition to her editorial and digital media work, Teodora provides on-the-ground coverage from major trade events and expos, reporting on notable product launches, technological advancements, and strategic shifts shaping the sector. Before joining DairyReporter, Teodora held the position of Assistant Editor at Light & Sound International magazine, where she focused on the live entertainment technology industry. Her background spans various specialist publications, giving her a well-rounded perspective on trade journalism and the needs of professional audiences. Originally from Bulgaria, Teodora holds a BA in Sport Journalism from University of Brighton. Her earlier career included freelance work across sport and art & culture publications."

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Is plant-based dead - or evolving?

Is plant-based dead - or evolving?

By Teodora Lyubomirova

Plant-based brands are looking for new ways to lure in consumers after the category’s initial success

How protein turned from trend to necessity

How protein turned from trend to necessity

By Teodora Lyubomirova

Protein fortification continues to dominate the food and beverage space – but how is ingredient innovation evolving to meet the need for more protein?