Could the GLP-1 boom open the door to shrinkflation?
Users of the drugs want smaller portions - this could help food companies save money
Archives for April 13, 2026
Walker’s, Coca-Cola, Drumstick and Cadbury turn April into an activation playground
From tartan parades and WWE rings to cookie boards and cricket stadiums, April’s launches show how partnerships are doing the heavy lifting for NPD
Iran conflict: The 5 biggest pressure points for food and beverage
The price of oil and transport dominates headlines: but food and beverage companies need to anticipate other potential impacts
Wellness brands dominate Alantra fast-growth poll as Dirtea takes gold
Dirtea, the once-niche mushroom coffee pioneer, has been named the UK’s fastest-growing food and drink brand in Alantra’s Food & Beverage Fast 50 with functionality taking over the mainstream poll.
Artificial sweeteners: Why the science war is raging on
New health studies are reigniting a global battle over artificial sweeteners, leaving brands, regulators and consumers divided