
From Kyoho grape to pickle: Why beverage brands are taking more risks with flavour
Step aside, orange and cola – global fruits, unusual botanicals and unexpected combinations are pushing beverage innovation beyond the familiar

Step aside, orange and cola – global fruits, unusual botanicals and unexpected combinations are pushing beverage innovation beyond the familiar

Paid for by Ethical Naturals
Consumers increasingly want science-backed ingredients they can trust. For beverage formulators, this means looking beyond the ingredient and considering the research, consistency and quality behind it.