New product development
New beverage launches: Gallo Cabana, Bruichladdich RTDs and more…
Premium spirits, functional soft drinks and reformulated juices lead this week’s new product development roundup
Archives for May 28, 2026
Confectionery trends: Balancing better-for-you trends and indulgence
Can candy revive RTD tea?
Candy-inspired nostalgia could give RTD tea a much-needed spark, as brands like Ryl Tea use confectionery flavors to attract younger, health-conscious consumers into the category
Danone’s €1bn Huel bid sparks competition scrutiny
Danone’s €1bn bid for Huel faces CMA scrutiny, highlighting rising regulatory pressures on Big Food
Energy drink trends: US startup PHX blends hydration and energy
Florida-based functional drinks firm PHX has launched a hydration-energy drink designed to meet growing demand for multifunctional beverages
Young and sweet: Apple cider vinegar reinvented as RTD drinks
Shandong-based Lv Jie launches RTD apple cider vinegar with apple juice and prebiotics – a younger, tastier makeover to attract younger consumers