Is shrinkflation illegal now?
A recent court case involving Mondelēz suggests FMCGs could be penalised for reducing pack sizes. But is this really the case?
Archives for May 26, 2026
BrewDog co-founder to launch new beer brand
James Watt announces the launch of Second Best. Coming almost 20 years after BrewDog’s debut, what will be different?
TFWA 2026
Jägermeister eyes Gen Z growth with orange liqueur focus
Jägermeister is in what it calls its ‘orange era’, doubling down on capturing Gen Z consumers all over the world with its latest Jägermeister Orange liqueur