Relaxation drinks boom as consumers seek calm
The global market for functional ‘chill out’ beverages is growing by more than 8% annually, driven by adaptogen-fueled brands like Recess, Hiyo, Brēz and Trip
Archives for March 17, 2026
Unbottling hydration drinks: A need-to-have or nice-to-sell?
Innovation in electrolyte hydration drinks is exploding - but the trend may be attempting to fix a problem that doesn’t really exist
Craft beer shake-up as Tilray buys BrewDog’s US business
Can Tilray, the NY-headquartered CPG company, become a top 3 US craft brewer?
Asahi profit dips after Japan cyberattack, Europe weather woes
Beverage giant Asahi has reported a decline in profits after its Japan business was hit by a cyberattack last September, underscoring growing digital vulnerabilities across the food sector