Will the EU ban energy drink sales to children?
There’s growing pressure to ban energy drink sales to children: but is it that simple?
Archives for December 10, 2025
Brand on fire: How Trip has pioneered the calming beverages category
With tens of millions of views on TikTok, Trip has found fame with Gen Z and pioneered the calming beverages category. What are the brand’s secrets to success?
OnSwitch: Energy drink collab goes beyond caffeine to target systemic optimization
What if an energy drink could do more than just wake you up? Formulator Shawn Wells sat down with NutraIngredients to introduce OnSwitch, a collaborative, new energy drink concept that made its way around the show floor during SupplySide Global this year.
Cocoa, coffee, and wine won’t survive with climate cooling alone
Climate cooling isn’t enough to save cocoa, wine, and coffee – industry needs to do more to protect these crops for the future