Bero and Aston Martin partner on non-alcoholic beer
Bero is aligning with Aston Martin to bring non-alcoholic beer into the premium space
Archives for November 3, 2025
Prospecto’s AI-powered tractors aim to cut costs and boost sustainability in vineyards
Italian start-up Prospecto is embedding machine learning into agricultural machinery to help wine producers monitor grape clusters, foliage, and yields in real time – reducing input costs and enabling smarter, data-driven decisions
The evolution of the energy drink category: Odyssey Functional Energy heralds drive towards added functionality
Clean energy has already swept across the energy drink category. Now, Odyssey Functional Energy heralds the next era of added functionality: becoming a favorite in offices of SpaceX, Uber, Google, Meta, Amazon and more
New beverage launches: BeatBox, Mountain Dew and more
From flavor innovations to functional boosts, we take a look at some of the new beverage innovations around the globe