US craft beer: How is the industry faring?
The Brewers Association reveals the latest market statistics, showing how the sector is evolving
Archives for April 23, 2025
New beverage launches: Functional & fortified beverages
Energy drinks, hydration options, gut health soda and more...
Five top trends in functional beverages
What’s catching the attention of today’s health-savvy consumers?
How to build a beverage brand: Celsius takes better-for-you energy to mass market success
Better-for-you energy drink Celsius is a premium lifestyle brand that’s continuing to gather serious momentum across the US and beyond. How has the brand transformed itself from a niche product to mass market success?
GULFOOD
iPRO strengthens footprint in Saudi, eyes bigger functional hydration opportunities in ME
Functional hydration brand iPRO is solidifying its presence in Saudi Arabia through a strategic partnership while looking to actively expand across the Middle East and Asia.