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Archives for March 30, 2022

← 2022
OCA brings simpler, cleaner alternative to energy drink category: 'What drives me the most is to make a change in the category'

OCA brings simpler, cleaner alternative to energy drink category: 'What drives me the most is to make a change in the category'

30-Mar-2022
By Mary Ellen Shoup

Led by a PepsiCo alum turned beverage entrepreneur, OCA is carving out a spot for itself in the growing 'clean' energy drink category with a simple ingredient deck which includes 120mg of caffeine from green coffee extract.

'Private labels are hiding in plain sight': but where are the growth areas to watch?

'Private labels are hiding in plain sight': but where are the growth areas to watch?

30-Mar-2022
By Oliver Morrison

Private labels are bouncing back after stalling during the pandemic when consumers sought sanctuary from the familiarity offered by the big-name brands.

Headlines

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New beverage launches: Natural energy, 0% wine, Rhubarb Kombucha and more…

AB InBev champions strength of megabrands in difficult beer market

Coca-Cola reveals 2026 outlook

Products

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Natural berry red colors for beverages

By Givaudan


Craft Smarter Beverages with Cognizin®

By Kyowa Hakko (US)


Make Pistachio the Star of Your Next Launch

By EXBERRY® by GNT

Webinars

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Latest on-demand webinar

05 Feb 2026

Global GLP-1 disruption
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Promotional features

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Why pineapple is set to be 2026’s flavour of the year

Paid for and content provided by esarom


Unbottling the future of beverages at the EU Forum

Paid for and content provided by The Beverage Forum


Flavor fusion: Uncovering functional flavor trends in Europe for 2026

Paid for and content provided by esarom

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