News in brief
Fuze Tea’s new Aussie campaign focuses on food moments
Coca-Cola South Pacific’s summer campaign for Fuze Tea will focus on matching the ice tea with food and social occasions in Australia.
Archives for January 19, 2017
Olam flexes its ‘soft power’ through approach to certification
The world of produce certification has shifted considerably in recent years, with a raft of new sustainability marks entering the market and “raising the benchmark of what is happening on the ground”.
Cognac exports reach record high
Cognac exports rose in 2016 to reach record levels in both value and volume, according to figures from the Bureau National Interprofessionnel du Cognac (BNIC). The US continues to be the largest market for Cognac exports.
China
Treasury Wine Estates awarded Ben Fu trademark after legal battle
Treasury Wine Estates has won a landmark legal dispute in Beijing over its right to use the Chinese transliteration as a brand name for its flagship Penfolds wine.
Will an end to sugar quotas undermine a sugar tax?
Health campaigners in the UK fear that the end of the EU’s sugar quota regime will trigger a nosedive in prices and shelter manufacturers from next year’s sugar tax. But analysts say their concerns are “somewhat exaggerated”.
Don’t tax sugar – just sweeten the deal for healthy snacks, say campaigners
The 'Don’t tax healthy' campaign, started by OPPO ice cream, is fighting for UK tax breaks on low sugar foods, saying a system of incentives for healthy alternatives should come before penalties.