Archives for November 14, 2014

BRAU BEVIALE 2014: IN CONVERSATION WITH...REXAM

Rexam targets dairy drinks with cans after MIO success

Rexam tells BeverageDaily.com it is pursuing business in the dairy drinks segment and says one notable success to date was lemonade flavored milkshake MIO in Russia.

Shipwrecked beer recreated by scientists

A 170-year old beer found in a shipwreck is to be recreated by the Finnish-based brewery Stallhagen and the VTT Technical Research Centre of Finland.

Ditching chief scientific adviser role is ‘madness’

The EU has been slammed for ditching the role of chief scientific adviser to the president, with one informed source calling the decision “madness”.

BEN WEISS PREDICTS 'BIG YEAR FOR BAI' IN 2015

Bai Brands CEO: ‘Sales will hit $50m in 2014, but there were ‘unsexy’ years’

Bai Brands CEO Ben Weiss says the Dr Pepper allied brand will hit $50m in sales this year and puts this down to a focus on ‘distribution at the expense of brand equity’ during the early ‘basement’ years.