$1bn brand by 2018? Analyst thinks Sparkling Ice target ‘achievable’
As American phenomenon Sparkling Ice strives to become a $1bn beverage brand by 2018, one analyst says she thinks the eye-watering target is realistic.
Archives for October 6, 2014
FRENCH FIRM WILL LAUNCH 'EASY-TO-OPEN' PACK SYSTEM AT EMBALLAGE
Torn, smashed, separated bottle packs? FEMAAG promises low-cost easy opening system
French company FEMAAG says a native producer of premium waters is testing its new ‘easy-to-open’ pack system for shrink wrapped bottles and other large brands are also interested.
SAB Miller defends local virtues against charge it lacks ‘truly global beer brand’
SAB Miller has emphasized the virtues of beer as a local business after one analyst suggested that the only thing the world’s second-biggest brewer is missing is a truly global beer brand.
Australia - feature
Young binge drinkers risk compounding mental health issues
Research has shown that binge drinking by youngsters with existing mental health issues can risk exacerbating their condition.