News & Analysis for the Beverage Industry
BROWN-FORMAN TAKES FIGHT TO MARKET LEADER FIREBALL
Brown-Forman will launch cinnamon-flavored whiskey Jack Daniel’s Tennessee Fire in a further five US states this October after successful trials this spring.
Coca-Cola Hellenic has confirmed that Swiss Competition Commission (WEKO) is investigating allegations that it illegally stopped retailer Denner buying its branded sodas abroad at lower prices.
'We are looking to be more disruptive at retail'
When Coca-Cola & PepsiCo invested in Zico and O.N.E. in 2009; Vita Coco CEO and co-founder Michael Kirban admits he became a little nervous as pundits predicted he’d get sidelined as the world’s biggest beverage companies slugged it out for supremacy in...
PMMI: North American beverage packaging industry to hit $26.3bn in 2015
Taller, thinner containers; distinctive textures (such as rough sandpaper or grooved edges); and shrink sleeves are becoming more popular in the North American beverage packaging industry, according to PMMI, an association for packaging and processing...
NEWS SHORT
The Indian government has urged PepsiCo boss Indra Nooyi to cut sugar levels in soft drinks further and launch more healthy and nutritious products.