NESTLE PRUNES US BEVERAGE PORTFOLIO, INKS COFFEE-MATE DEAL WITH KEURIG
Nestlé Juicy Juice buyer: ‘You can be hugely successful in a declining category’
Brynwood Partners has bought Nestlé USA brand Juicy Juice for a multi-million dollar deal and reportedly insists the brand can still be hugely successful in a troubled juice category the Swiss multinational has jumped out of.