5-Hour Energy fears spilling secret formula could ‘arm competitors’
5-Hour Energy tells BeverageDaily.com it fears a ‘loss of competitive advantage’ to rivals if the Oregon attorney general forces it to disclose the shot's secret formula.
Archives for January 3, 2014
Tea-loving China quickly moving towards instant coffee gratification
With coffee consumption of little more than two cups per year per person, according to latest figures, China presents a clear opportunity for manufacturers of the beverage as European and American markets stagnate.
PureCircle and Coke get OK from FDA for Reb M stevia
PureCircle has received a GRAS (generally regarded as safe) letter from the US Food and Drug Administration for its high-purity Rebaudioside M sweetener (also known as Reb M or Reb X), clearing the way for PureCircle to use the sweetener in soft drinks...
Remy Cointreau CEO jumps ship after three month voyage
Remy Cointreau chair Francois Heriard Dubreuil will temporarily assume the position of CEO after Frederic Pflanz sprang a shock yesterday by stepping down for 'personal reasons'.
Organic coconut water brand COCOZIA extends distribution
Organic coconut water brand COCOZIA says a new distribution deal will extend its access to ‘key retail chains’ in the US.