News & Analysis for the Beverage Industry
PepsiCo brand Mountain Dew will launch a new fruit juice and coffee-based drink across the US from February 25 to provide a morning ‘pick me up’, and tap a key 2013 ‘natural energy’ trend.
Forbes Medi-Tech has signed a three-year licence and supply agreement to grant Del Monte Pacific with exclusive rights to manufacture and sell food and beverages featuring the Reducol name across the Philippines, South Asia and Myanmar.
Booze woes
The latest financial results by two of India’s spirits giants makes for fascinating reading and gives a real insight to casual observers as to the state of the drinks industry in the country.
Diageo is in an arguably stronger market position than multinational peer SAB Miller due to its core exposure to spirits rather than beer, according to one City analyst who covers the firm.