Pepsi v. Coca-Cola: Soda heavyweights wage Facebook war
Increasingly, the Pepsi v. Coke cola fight is raging within the social media space, as well as in factories and between brands in stores. But who is delivering that Facebook knockout?
Archives for January 9, 2013
Hot chocolate tastes better in an orange cup: study
Recent research shows that the color of beverage containers influences consumer enjoyment, with results indicating that orange and dark-cream colored cups enhanced the flavor, sweetness and aroma of hot chocolate.
Hold the soda? Study links carbonated drinks to depression while coffee is tied to lower risk
Fizzy drinks and fruit squashes are linked to an increased risk of depression, according to new research that also suggests coffee could reduce risk.
Alcoa predicts China to drive packaging growth
Alcoa has forecasted beverage can packaging growth of 2% to 3% this year with China driving the trend and Europe remaining weak.
EFSA opens public consultation on aspartame review
The European Food Safety Authority (EFSA) has opened a public consultation on its safety assessment of aspartame and has found no safety concern at current intake levels, following studies that linked the sweetener to increased risk of cancer and...
Heineken winning Facebook drinks race but Smirnoff spirits rising
Dutch lager Heineken is the leading alcoholic drinks (AD) brand on Facebook but Smirnoff proved the fastest growing alcoholic drinks brands in December.
Dairy alternative drinks move into the mainstream
Dairy alternative drinks are moving out of the specialist health food sector and into the mainstream – and it’s not all about soy anymore, according to market research firm Innova Market Insights.