Damaged packaging is massive consumer turn-off
Damaged packaging hugely deters consumers from buying products at full price and often puts them off purchasing them at all, according to fresh UK research from Canadean.
Damaged packaging hugely deters consumers from buying products at full price and often puts them off purchasing them at all, according to fresh UK research from Canadean.
INDUSTRY VOICES: HEAD OF AKTIEFOKUS CHINA, JACOB DE LICHTENBERG
In this guest article, Jacob de Lichtenberg, head of Aktiefokus China, gives BeverageDaily.com readers the lowdown on Tsingtao Brewery’s plans to build a brewery in Henan province, where beer production is booming.
LIVE FROM THE SHOW FLOOR: BRAU BEVIALE 2012
The CombiCube F modular filtration system offers craft brewers ‘big advantages’ in terms of engineering and cost, Krones’ Ralph Schneid told BeverageDaily.com and FoodProductionDaily.com at Brau Beviale.
Britvic finance director John Gibney told City analysts this morning that losses of ₤16.9m due to this year’s Fruit Shoot recall could extend to ₤25m in 2013 due to associated litigation.
UK flexible packaging firm Roberts Mart & Co has invested £2.5m in new plant machinery to boost production capacity at its two facilities in Leeds.
After a rash of ‘new launches, gimmicky stunts and outrageous incarnations’, culminating in bubble gum-based vodka, Euromonitor International is warning of potential category ‘boom and bust’.
NEWS IN BRIEF
Dairy nutrition firm Volac has reported an operating profit increase of nearly 40% for the year ending February 2012, citing the impact of increased exports and improved profits from overseas operations.