Pepsi blunder costs Brazil soccer star Ronaldinho Coke millions
Coca-Cola has cancelled Brazilian soccer star Ronaldinho's $750,000 per year contract after he was sighted with two cans of Pepsi at a recent press conference, according to reports.
Archives for July 17, 2012
Pepsi launches NEXT cherry and mango flavours
PepsiCo has launched two new flavor line extensions - cherry vanilla and paradise mango - under its mid-calorie Pepsi NEXT brand.
Red Bull puts 'bullet' into rival in UK High Court trademark spat
Red Bull has declined to comment on a successful UK High Court judgment that saw the judge rule that rival energy drink maker Sun Mark had infringed its trademarks with a beverage named ‘Bullet’.
Mountain Dew fans will flock to new US malt-based ‘craft soda' - PepsiCo predicts
PepsiCo claims that its new malt-based Mountain Dew is unlike any other soft drink on the US market, and predicts consumers will be keen to try the premium-priced limited edition 'craft soda’.
EU PET bottle recycling rate rises - report
Petcore and EuPR have said that European post-sorting polyethylene terephthalate (PET) collection reached 1.59 million tonnes last year, an increase of 9.4% on 2010.
'We can achieve our goals better alone without Alcoa restrictions' - Novelis
Novelis and Alcoa have announced they are to split from their joint aluminium can recycling venture with both citing the need for independent control.
Stand-up beverage pouch represents ‘natural evolution’ in wine packaging – Smurfit Kappa
A new stand-up beverage pouch range developed by Smurfit Kappa represents a 'natural evolution' in wine packaging, offering a lighter, cheaper alternative to glass, the company claims.
Health claims, RCTs and the curious case of the FTC v POM Wonderful: What happens next??
Exactly what kind of evidence is needed to support structure/function or disease risk reduction claims on foods and supplements?