Target women with energy drinks, says Mintel
UK consumers view energy drinks as value for money rather than a luxury, with sales for the products expected to soar over the next five years, according to the latest statistics from Mintel.
Archives for September 29, 2009
Danone splits from Wahaha; not talking to Mead
Danone’s troubled relationship with China’s Wahaha looks finally to be at an end; and rumours of a new deal with Mead Johnson over baby food are flatly denied.