Wine

Hello Kitty wine taken off shelves

Hello Kitty wine taken off shelves in UK

By Rachel Arthur

A ‘Hello Kitty’ wine will no longer be sold in the UK after the alcohol industry’s self-regulator said it was likely to appeal to children: acting as a warning to alcohol brands who are tempted to draw on child-like branding or nostalgia.

Pic: getty/wirestock

What is zebra striping?

By Rachel Arthur

More than a quarter of drinkers embrace 'zebra striping', according to recent research. How can brands engage with this trend?

Vineyards in Germany. Pic: getty/jorggruel

Tackling wine industry challenges: Europe sets out plan of action

By Rachel Arthur

The European Union is the ‘biggest vineyard in the world’ – producing 64% of the world’s wine by volume and 70% by value. But it’s no secret that the wine industry worldwide faces a set of hugely challenging pressures: ranging from climate change to a...

The lower calorie wine officially endorsed by WW

The wine officially endorsed by WW

By Rachel Arthur

TRACES has become the only wine officially endorsed by the global weight management company, WW, in the UK and Ireland. But its potential could go far beyond the program: does lower-calorie wine hold the key to appealing to the next generation of drinkers?

© Izusek / Getty Images

ASA gives Hangcure a headache over implied disease claims

By Nikki Hancocks

The UK Advertising Standards Authority (ASA) has warned UK supplement brand Hangcure Ltd that it must not claim that its product can prevent, treat or cure disease through product name or advertising.

Image: Getty/studioCJ

Climate change & wine: A global map of changing wine regions

By Rachel Arthur

Climate change could create dramatic shifts in where wine is produced: making vineyards unsustainable in some regions, but opening up new opportunities in others. Researchers have mapped how the global distribution of vineyards is likely to change.

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