Interactive packaging: 5 ways to use QR codes for maximum effect

22-Feb-2024 - Last updated on 22-Feb-2024 at 16:12 GMT

There's a limit how much information you can fit on a beverage pack. QR codes are allowing brands to go far beyond the pack by offering a realm of information - and fun - online.

Where will your QR code take you?

Fun and games: interactive experiences for brand building

Experiences in the home

Personalization

Meeting regulatory requirements without losing packaging space

Boosting recycling

Related tags Qr code Augmented reality Packaging Packaging and labeling

Interactive packaging: 5 ways to use QR codes for maximum effect

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