Constellation Brands acquires craft spirit producer Copper & Kings

By Rachel Arthur

- Last updated on GMT

Constellation Brands eyes up growth in American Craft Brandy. Pic:getty/vvmich
Constellation Brands eyes up growth in American Craft Brandy. Pic:getty/vvmich

Related tags Constellation brands brandy craft spirits

Constellation Brands has acquired Kentucky-based Copper & Kings American Brandy Company, a distillery which produces American brandy, absinthe, gin and Destillaré liqueurs.

Copper & Kings American Brandy was founded in 2014 by entrepreneurs Joe and Lesley Heron, and uses small batch copper pot-distillation and unconventional methods – such as sonic aging and solera blending - to craft its spirits. The company has a tasting room and restaurant located in Bourbon Country in Louisville, Ky.

Constellation Brands says the acquisition - which is the first full acquisition made via Constellation Ventures - will help develop its high-end portfolio of brands. It had previously made a minority investment in the distillery through its venture capital group; and since 2017 has been increasing its knowledge of the American brandy category.  

“As an innovative distillery regarded for its experimental attitude and highly rated craft spirits, Copper & Kings American Brandy represents a significant growth opportunity for us and reinforces our continued commitment to premium spirits,” ​said Bill Newlands, president and CEO, Constellation Brands.

“American Craft Brandy is a fast-growing category that resonates with consumers, specifically among whiskey drinkers, and provides an excellent bridge between fine wine and craft bourbon. Copper & Kings’ prime location in Bourbon Country also presents an opportunity for Constellation to drive brand awareness and further expand the brand’s direct-to-consumer and retail routes to market.”

Jennifer Evans, vice president of Constellation Ventures, added: “When making a Ventures investment, we look for brands that want to push boundaries, grow with consumers, and expand their current markets. Copper & Kings checks all those boxes, and we look forward to integrating them into our wine and spirits portfolio.”

Constellation Brands' spirits portfolio includes Casa Noble tequila; Svedka vodka; and craft whiskey brand High West Distillery.

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