Starbucks collaborates with Planetary Design for custom Airscape containers

By Beth Newhart contact

- Last updated on GMT

Planetary Design launched the original Airscape to better preserve coffee and lessen global coffee waste.
Planetary Design launched the original Airscape to better preserve coffee and lessen global coffee waste.

Related tags: Starbucks, Coffee, Container, Packaging

More than 4,000 US Starbucks locations will soon carry Starbucks-branded Airscape coffee containers in collaboration with food storage brand Planetary Design. The tubs preserve the freshness and flavor of both whole bean and ground coffee.

The custom Airscape containers will be primarily available at large-format Starbucks stores in the US. They will be made of stainless steel and a matte black finish imprinted with the Starbucks logo, holding 1lb of coffee.

airscape sbux 3

The technology behind Airscape containers is the patented inner lid that ‘actively removes and locks out air’ keeping the coffee fresher for longer than traditional ‘airtight’ packaging. Rather than trapping air inside the container once the lid is shut, Airscape forces the air out.

The team behind Montana-based Planetary Design launched the original Airscape to better preserve their coffee and lessen global coffee waste. According to the company, more than 58 billion paper cups and 25 billion foam cups are thrown away every year.

Barista-fresh coffee at home

Planetary Design also makes a donation to a non-profit dedicated to ending food waste and hunger in the US for every Airscape vessel purchased.

Jess J. Nepstad, CEO of Planetary Design, said “We’re honored that Starbucks thinks so highly of our Airscape container to place their logo on it and we’re excited to see it on shelves in stores across the country.”

“Starbucks joins hundreds of other coffee roasters and shops that recognize the unique benefits of the Airscape – it’s a great endorsement of what we believe is the best way to store your coffee beans and grounds. Customers who enjoy Starbucks’ coffee at home can now ensure their next cup tastes as fresh as if it were brewed by a barista.”

Planetary Design also sells a variety of other coffee products like BruTek, its original French presses and insulated drinkware, as well as a range of Airscape containers for different dry goods. They are sold in plastic, stainless steel, glass and ceramic.

The products are sold on the Planetary Design website as well as other national retailers like Amazon, The Container Store and Crate & Barrel.

Related topics: Retail & Shopper Insights

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