Zenith UK Soft Drinks Industry Conference - Tomorrow!

By Ben BOUCKLEY

- Last updated on GMT

Related tags Uk soft drinks Soft drink

Zenith UK Soft Drinks Industry Conference - Tomorrow!
Zenith International's UK Soft Drinks Industry Conference takes place tomorrow, Wednesday May 8, at the Congress Center in Central London, and will feature speaking slots for the likes of Innocent founder Richard Reed, Refresco, Vimto and Coca-Cola.

Taking the theme of 'new ideas, new thinking', the event will also include supermarket buyer views from Asda and Tesco, market outlook updates from BSDA, Kantar and Zenith, environment developments with Best Foot Forward and DEFRA.

The event will showcase innovations from Aptitude Life, Nosh Detox and Thor, plus investment perspectives from Langholm and Thrive.

“UK soft drinks can only continue to grow if they meet an ever expanding array of economic and environmental, social and health demands, as well as looking and tasting great. Yesterday’s or even today’s answers will not be sufficient tomorrow. Hence the conference theme of 'New ideas, new thinking',”​ said Zenith Chairman Richard Hall.

Organized by Zenith International, the conference attracts senior industry managers, suppliers, analysts and the trade press. Full program information and online booking are available at www.zenithinternational.com/events

The event follows hot on the heels of last month's Global Beverages Congress 2013, held in Warsaw, and attended by BeverageDaily.com.