PepsiCo needs emerging market focus to repair margins: US investment firm
By Ben Bouckley
Last updated on
A US-based investment firm insists that PepsiCo needs to focus on its most profitable brands and emerging markets such as China to bolster margins and regain ground on Coke.
PepsiCo has officially opened a food and beverage innovation center in China to serve as a hub of product, packaging and equipment innovation for the business throughout Asia.
PepsiCo claims it is ‘cautiously optimistic’ on the prospects for brand Pepsi, as its second quarter results released today revealed that total operating profits slumped 14%.
Coca-Cola Company CEO Muhtar Kent says the firm will not change its Chinese business strategy in response to PepsiCo’s new alliance with leading local drinks maker Tingyi-Asahi Beverages (TAB).