Tropicana launches squeezable fruit snacks for kids
PepsiCo division Tropicana Products has introduced a new fruit snack product for children as part of its ‘good for you’ range of products.
Tropicana Tropolis comes in three varieties: AppleWorld, GrapeWorld and CherryWorld, which are pouches of squeezable smooth fruit blends. The new product is supported by interactive online games.
Tropicana vice president of marketing Memo Maquivar said: "For kids, we want Tropicana Tropolis to be all about making fruit fun and being drawn into 'a world of good'."
The new product has no added sugars, artificial sweeteners, artificial flavors, colors or preservatives, the company said.
