Breaking News on Beverage Technology & Markets

Retail & Shopper Insights

What new beverage products are launching across the globe? With today’s crowded shelves, what really grabs the attention of shoppers? How can brands engage with consumers via other means such as social media, and what’s the secret to getting a listing with a major retailer?

What’s hitting the shelves? Ginger Coca-Cola, pumpkin spiced rum, and lemon drizzle gin

From Ginger Coke in Australia to Starbucks’ Nitro Cold Brew in Canada, we take a look at some of the new beverages launching this month around the globe. 

SIAL, Paris 2016

WILD on trend with vegan protein power drinks and Clarisoy dessert toppings

WILD Flavors & Specialty Ingredients (WFSI), part of Archer Daniels Midland Company (ADM), is tapping into the vegan market with its protein power drinks and Clarisoy dessert toppings.

Tesco expands craft beer section

UK supermarket giant Tesco says craft beer is the fastest growing drinks trend in the UK, as it rolls out more craft drinks in its stores this week and trials...

New product launches: September 2016

What’s hitting the shelves? Protein Nesquik; vegetable brandy; and Baileys pumpkin spice

In the southern hemisphere Coca-Cola is heralding the first signs of spring with its ‘superfruity vavavoom’ (Glaceau fruitdropwater); while in the northern hemisphere, Baileys is embracing the autumnal months with...


The future of packaging knows no bounds, says CDP

There are some exciting opportunities ahead as the future of packaging knows no bounds, according to Cambridge Design Partnership (CDP), but how can manufacturers tap into this space while taking...

Millennials are behind Europe’s online retail boom, says Mintel

Young Europeans are fuelling the growth in online grocery shopping across Europe, according to new data from Mintel.

New product launches: August 2016

What’s hitting the shelves? Jam & gin, drinking vinegar and hard iced tea

Our monthly round-up takes a look at some of the new products reaching aisles across the globe.

When it comes to grocery shopping, children have a lot of clout

What differences in shopping habits do childless households have compared to ones with children? A lot, a new study by Packaged Facts reveals. We chat with founders of two smaller...

New launches in the beverage aisle

What’s hitting the shelves? Drink Chobani; whisky barrel aged craft beer; and the Kopparkeg

From Scotland to South Korea, and Australia to the US, our round-up of some of the new launches in the beverage aisle over the last month takes us around the...

Beverage aisle feels the most social love, NetBase report finds

Beverages dominated the top ten list of the brands consumers are talking the most about via social media, according to NetBase Social Media Industry Report for 2016.

Naturally technicolored beverages will emerge as next big trend, Mintel predicts

Technicolor product launches are an emerging trend among beverage startups and mainstream brands alike, serving as a legitimate marketing tool for reaching a digital audience. 

Vero Water targets restaurant diners, offering affordable premium bottled water

Vero Water believes it can make ordering premium bottled water at a restaurant as common place as ordering tap water through its in-house water filtration and bottling technology. 

SHS Drinks targets on-the-go consumers with 50ml Bottlegreen PET bottles

SHS Drinks, which produces WKD, Shloer, and Woody’s, has partnered with M&H Plastics to produce a 50ml version of its Bottlegreen cordials, sparkling pressé and mixers.

New product launches, June 2016

What’s hitting the shelves? Smirnoff fruit cider, Nespresso Cuban coffee, craft soda & energy water

Smirnoff has announced its entry into the growing fruit cider category, while Nespresso is launching the first Cuban coffee to be sold in the US for more than 50 years....

Dr Pepper ‘Pick Your Pepper’ campaign creates customized label experience for consumers

Dr Pepper launched its Pick Your Pepper campaign this week, with US nationwide distribution of hundreds of new, limited edition, custom printed Dr Pepper 20-ounce bottles.

The world’s top 10 beer brands

Budweiser takes the top spot in the BrandZ Beer Top 10 Brands list, but which other brews feature in the rankings? 

Are ‘zapcodes’ the next big thing for AR cartons? SIG Combibloc thinks so

SIG Combibloc has partnered with Zappar to launch its first carton packs with ‘zapcodes’, which use augmented reality (AR) to engage consumers in ‘real time’ with interactive experiences such as...

Share a Coke... and a song: Coca-Cola adds lyrics to cans and bottles

Coca-Cola’s ‘Share a Coke’ campaign is taking on a new twist this year, featuring song lyrics on packaging instead of people’s names. 

Exclusive interview with Europen chairman in Brussels

Lighter packaging: how much further can we go?

Minimizing packaging waste is a clear goal for Europen’s members and all food processing firms, but shifting attitudes mean weight reduction is only the beginning. acquired by William Reed Business Media

Decision News Media, publisher of and 16 other websites serving the international food, nutrition, pharmaceutical and cosmetics industries, has been acquired by UK business-to-business publisher William Reed Business Media.

News in brief

Dole in move to further cut water footprint

US company, Dole Food, claims that by signing up to the Water Footprint Network, a global network that promotes the sustainable, fair and efficient use of fresh water resources, it...

Tesco to steal convenience crown from Spar

With its hefty buying power and unfettered growth strategy, the UK's leading supermarket chain Tesco is set to snatch the convenience retail top spot from Spar, analysts predict.

Majestic Wines toasts fine profit record

The UK's largest wine warehouse Majestic Wines has announced a solid pre-tax profit rise of 18 per cent, as continued consumer demand for fine wine and champagne defies the British...

UK ham processors blasted for selling 'cocktail' of water, additives

In the run up to the Christmas season ham processors in the UK took a potentially critical sales hit today from a consumer watchdog, which blasted them for selling mostly...

Troubled waters for Danone

Danone's troubled expansion into the bottled water business continues to hit the headlines, with news late last week that the French dairy group was close to selling its stake in...

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